AI-powered real estate CRM
for agencies that want real control
Lukian brings properties, leads, contacts, activities, portal publishing, WhatsApp, documents, and your agency website into one platform. It is built for Romanian real estate operations, not adapted from a generic CRM.
If your current workflow is split across spreadsheets, WhatsApp Web, portals, and disconnected tools, this page is the right place to start.

Why agencies lose time and leads
The problem is not lack of effort. The problem is that properties, contacts, and communication live in too many different places.
Scattered leads
Messages across WhatsApp, calls, site forms, portals, and referrals without one clear operational history.
Manual publishing
Listings are copied manually between CRM, website, and portals, which means wasted time and repeated mistakes.
Inconsistent follow-up
Without tasks, reminders, and clear pipeline visibility, too many opportunities go cold.
What you get in a modern real estate CRM
Lukian is not just a property database. It is the operating system of your agency.
Properties and requests
Complete management for listings, buyer requests, galleries, features, pricing, location, and change history.
Leads, contacts, and pipeline
Track every lead, its source, conversation status, planned activities, and the next commercial step.
Portals and agency website
Publish from one place and keep consistency between your CRM, agency website, and real estate portals.
Integrated WhatsApp
Client communication stays linked to the contact, property, and history instead of being trapped in a phone.
Photo Studio and AI media
Prepare listing visuals, descriptions, and commercial materials without jumping between separate tools.
AI inside the workflow
AI is not next to the CRM. It is inside the CRM: descriptions, assistance, automation, and faster execution.
How the workflow looks
A good landing page for this intent should answer one practical question: what do you actually do in Lukian, day to day?
Add or import a property and store all the relevant data in one place.
Attach leads and requests, view contact history, and track each opportunity in the pipeline.
Prepare gallery assets, descriptions, and commercial materials directly inside the platform.
Publish to portals and the agency website without rebuilding the same listing again and again.
Track activities, tasks, and conversations until viewing, offer, and closing.
Lead intake
You know where the lead came from, what listing they care about, and who should take ownership.
Follow-up
Tasks, reminders, and next actions stop living only in the agent's head.
Documents and materials
Descriptions, gallery assets, commercial materials, and documents are generated from the same system.
Lukian vs spreadsheets, generic CRM, and legacy real estate tools
The difference is not only visual. The real difference is how well the product fits the way an agency actually works.
| Capability | Lukian | Excel | Generic CRM | Legacy tool |
|---|---|---|---|---|
| Properties and requests | ||||
| Leads and pipeline | ||||
| Portal publishing | ||||
| Integrated WhatsApp | ||||
| Photo Studio and AI media | ||||
| Agency website linked to CRM |
How Lukian looks in practice




Frequently asked questions
What is a real estate CRM?
A real estate CRM is a system designed for agencies and agents to manage properties, requests, leads, contacts, activities, publishing, and documents from one place.
How is it different from a generic CRM?
A generic CRM handles sales broadly. A real estate CRM needs to understand listings, galleries, portals, buyer requests, location, and the full transaction workflow.
Can I publish to portals from Lukian?
Yes. Lukian is built to connect CRM work with portal publishing and the agency website so you do not rebuild listings manually in multiple places.
Does it include AI or is it just a classic CRM?
Lukian combines CRM with AI applied directly in the workflow: media, descriptions, assistance, automation, and other repetitive agency tasks.
Want to see if Lukian fits your agency?
Start a free trial or book a short demo. You do not need to replace your entire workflow on day one to see whether Lukian removes manual work.